Now, the fate of these 20 communities rests in the hands of their compatriots as Canadians can vote for the 10 most-deserving tour stops to host TSN and SPORTSCENTRE this summer during 10 days of intense, head-to-head online voting from July 12 to 23. As part of the Kraft Celebration Tour, each winning community receives a $25,000 community refresh from Kraft Canada to be used for improvements to a facility in the prize-winning area.

During the voting period (July 12-23), the Top 20 communities are paired up. One pair of communities is featured per day and Canadians can visit www.TSN.ca/kraftcelebrationtour or www.RDS.ca/tourneedecelebrationkraft to vote for their favourite Kraft Celebration Tour nominations. Voting for each match-up is unlimited and runs from 12 noon ET each day for a 24-hour period. SPORTSCENTRE on TSN and SPORTS 30 on RDS highlight the day’s featured match-up with a look at the duelling communities and their proposed community refreshes. Results of each vote are announced the following day on SPORTSCENTRE and SPORTS 30.

The Top 20 communities, along with their match-ups and scheduled voting dates, are as follows:

· Monday, July 12: Bay Roberts, NL vs. Stephenville, NL

· Tuesday, July 13: Port Dover, ON vs. Victoria Village (Toronto), ON

· Wednesday, July 14: Gagetown, NB vs. Pictou, NS

· Thursday, July 15: Pinawa, MB vs. Steinbach, MB

· Friday, July 16: Abrams Village, PE vs. Georgetown, PE

· Monday, July 19: Indian Head, SK vs. Outlook, SK

· Tuesday, July 20: Wakefield, QC vs. Beauceville, QC

· Wednesday, July 21: Fort Macleod, AB vs. Wetaskiwin, AB

· Thursday, July 22: Elmvale, ON vs. Brighton, ON

· Friday, July 23: New Westminster, BC vs. Nelson, BC

The 10 winning communities serve as a backdrop for a live broadcast of SPORTSCENTRE with hosts Darren Dutchyshen and Jennifer Hedger in Eastern Canada, and Jay Onrait and Dan O’Toole in Western Canada. In addition, SPORTS 30 featuring Chantal Machabée and Marc Labrecque joins the Kraft Celebration Tour, broadcasting live from any winning Francophone communities.

Kraft Celebration Tour editions of SPORTSCENTRE and SPORTS 30 air live and in High Definition from August 20 to 29.

A total of 460 nominations were received for this year’s Kraft Celebration Tour, with 3,553 (and counting!) comments submitted by community members in support of their local nomination. The 20 finalist communities were selected based on their essay and photos describing how a $25,000 community refresh from Kraft Canada would make a difference in their community. In addition, the nominations had to demonstrate their community’s spirit and passion for sports and a healthy and active lifestyle.

The Kraft Celebration Tour is supported by a multi-faceted marketing campaign utilizing TSN and RDS broadcasts and platforms, as well as media platforms throughout the CTVglobemedia family. In-store displays were set up in grocery stores across Canada.

Fans can join the Kraft Celebration Tour Fan Page on Facebook, follow the tour and its personalities on Twitter, and get a behind-the-scenes look at life on the road with Kraft Celebration Tour blogs on TSN.ca. Fans can also relive last year’s coast-to-coast celebration with the one-hour special BEST OF THE KRAFT CELEBRATION TOUR 2009 on Wednesday, July 7 at 7 p.m. ET on ESPN Classic.

About Kraft Canada

With annual revenues of approximately $48 billion, Kraft Foods is a global powerhouse in snacks, confectionery and quick meals. The company is the world’s second largest food company, making delicious products for billions of consumers in more than 160 countries. The portfolio includes 11 iconic brands with revenues exceeding $1 billion – Oreo, Nabisco and LU biscuits; Milka and Cadbury chocolates; Trident gum; Jacobs and Maxwell House coffees; Philadelphia cream cheeses; Kraft cheeses, dinners and dressings; and Oscar Mayer meats. Approximately 70 brands generate annual revenues of more than $100 million. Kraft Foods (www.kraftfoodscompany.com; NYSE: KFT) is a member of the Dow Jones Industrial Average, Standard & Poor’s 500, Dow Jones Sustainability Index and Ethibel Sustainability Index. In Canada, company brands include Kraft Dinner macaroni and cheese, Christie cookies and crackers, Kool-Aid and Del Monte beverages, Caramilk chocolate, Maynards candy, and Stride and Dentyne gum.

About TSN

TSN is Canada’s Sports Leader and Canada’s most-watched specialty network. Delivering more sports coverage in High Definition than any other network in Canada, TSN’s comprehensive broadcast schedule features an exciting lineup of sports including NHL, IIHF, CFL, NFL, NBA, Blue Jays Baseball, Season of Champions Curling, Golf’s Majors, F1, NASCAR Sprint Cup, Grand Slam Tennis and Championship Boxing events. TSN properties include TSN2, TSN MOBILE and the industry-leading sports website TSN.ca. Official broadcaster of the Vancouver 2010 Olympic and Paralympic Winter Games and London 2012 Games of the Olympiad, TSN is a division of CTVglobemedia.

-TSN-

– TSN CURLING SKINS GAME airs live from Casino Rama on Jan. 22 and 23, 2011 –

Toronto, ON (June 9, 2010) –TSN confirmed today that Olympic Games silver medallist and fan favourite Cheryl Bernard has been named to the TSN CURLING SKINS GAME and will take on her Vancouver 2010 Team Canada teammate and Olympic gold medallist Kevin Martin in the first round of the event. World Champion Kevin Koe has also been confirmed for the TSN CURLING SKINS GAME and will face British Olympian and defending Skins champion David Murdoch to round out the star-studded first round matches.

Each year, the TSN CURLING SKINS GAME attracts the world’s best curlers as they compete for $100,000 in prize money. The event will take place January 22 and 23, 2011 at Casino Rama in Rama, ON.

“We’ve never had the opportunity to take on such a high caliber of men’s teams so we jumped at the chance to participate in the TSN CURLING SKINS GAME,” said Bernard.  “The venue, format and interaction with the fans will definitely make for a fun weekend of curling. But watch out guys – we are playing to win.”

Bernard’s participation marks only the second time a women’s team has played against men at the event. Jennifer Jones took on Glenn Howard in the opening round of the 2009 game. Bernard, who became a household name after her medal-winning performance at Vancouver 2010, will share her thoughts on the game against Martin in an exclusive interview with Michael Landsberg today on OFF THE RECORD at 6 p.m. ET on TSN.

Operated by TSN Events, this marks the fourth year in a row that Casino Rama will host the TSN Curling Skins Game. TSN is actively pursuing a new title sponsor for the Curling Skins Game. Returning sponsors for 2011 include ASPIRIN, Carlton Cards and Crabby Joe’s.

Additional event information, including draw times, ticket prices and packages will be announced in the fall; visit www.casinorama.com for more information. Tickets and packages will be available in person at the Casino Rama box office and through all Ticketmaster locations by calling 416.870.8000 or visiting www.ticketmaster.ca.

About TSN Events

Established in 2003, TSN Events was created to develop a wide-variety of original branded programming and event platforms to supplement TSN’s traditional live sports and news coverage.  TSN Events acquires sports marketing rights, develops original programming and grassroots initiatives, and leverages the strength and capabilities of the TSN brand to meet customer objectives and exceed fan expectations. TSN Events’ assets include NASCAR Canada, TSN Curling Skins Game at Casino Rama and the Degree Poker Championship.

About TSN

TSN is Canada’s Sports Leader and Canada’s most-watched specialty network. Delivering more sports coverage in High Definition than any other network in Canada, TSN’s comprehensive broadcast schedule features an exciting lineup of sports including NHL, IIHF, CFL, NFL, NBA, MLB, Season of Champions Curling, Golf’s Majors, F1, NASCAR Sprint Cup, Grand Slam Tennis and Championship Boxing events. TSN properties include TSN2, TSN MOBILE and the industry leading sports website TSN.ca. Official broadcaster of the Vancouver 2010 Olympic and Paralympic Winter Games and London 2012 Games of the Olympiad, TSN is a division of CTVglobemedia.

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A total of 273 spellers will participate in the SCRIPPS NATIONAL SPELLING BEE for the chance to win $30,000 cash and other prizes. Among the competitors this year is 11-year-old Laura Newcombe from Toronto, who won the CanWest CanSpell National Spelling Bee in March to advance to the SCRIPPS competition.

An annual event since 1925, the SCRIPPS NATIONAL SPELLING BEE takes place in Washington, D.C., and is the U.S.’s largest and longest-running educational promotion. It is administered on a not-for-profit basis by the E.W. Scripps Company and attracts spellers under the age of 16 from around the world.

TSN is Canada’s Sports Leader and Canada’s most-watched specialty network. Delivering more sports coverage in High Definition than any other network in Canada, TSN’s comprehensive broadcast schedule features an exciting lineup of sports including NHL, IIHF, CFL, NFL, NBA, MLB, Season of Champions Curling, Golf’s Majors, F1, NASCAR Sprint Cup, Grand Slam Tennis and Championship Boxing events. TSN properties include TSN2, TSN MOBILE and the industry leading sports website TSN.ca. Official broadcaster of the Vancouver 2010 Olympic and Paralympic Winter Games and London 2012 Games of the Olympiad, TSN is a division of CTVglobemedia.

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– Exclusive coverage on TSN2 also includes Blue Jays baseball, NFL Draft, auto racing, The Masters, ATP tennis, NLL, Australian Football League and boxing – 

Toronto, ON (March 31, 2010) – Exclusive live NHL and NBA playoff action hits TSN2 later this month, but the playoff races are still heating up with more live games to kick-off the April schedule on TSN2.  A marquee NHL match-up sees Alex the Great take on Sid the Kid on April 6, while the playoff hungry Raptors take on the Boston Celtics in NBA action on April 7.  

This month, TSN2 also features live coverage from the MLB, the NFL Draft, NASCAR Sprint Cup Series and NASCAR Nationwide Series, ATP World Tour, NLL, Australian Football League, and live boxing.  In addition, TSN2’s schedule includes coverage from the IndyCar Series and The Masters. 

NHL

TSN2 is home to exclusive NHL playoff action in April. TSN2’s NHL playoffs schedule will be determined once the regular season concludes.  TSN2 is home to two exclusive NHL games as the playoff races heat up in April.  The two biggest names in the NHL do battle on Tuesday, April 6 as Alexander Ovechkin and the Washington Capitals pay a visit to Sidney Crosby and the Pittsburgh Penguins in a marquee Eastern Conference match-up.           

Tuesday, April 6                   Washington @ Pittsburgh                          7:30 p.m. ET

Sunday, April 11                  Boston @ Washington                               12 noon ET

NHL Playoffs                        Schedule TBA           

NBA

TSN2 will feature exclusive live NBA playoff games this month.  TSN2’s NBA playoff schedule will be announced at the conclusion of the regular season.  TSN2 has exclusive coverage of three NBA match-ups in April including a crucial game for the Toronto Raptors as they fight for their playoff lives against the Atlantic Division champion Boston Celtics on April 7.  Other games this month include the Orlando Magic taking on the Dallas Mavericks as well as a marquee Eastern Conference tilt between the Cleveland Cavaliers and the Atlanta Hawks. 

Thursday, April 1                  Orlando @ Dallas                                        8 p.m. ET

Friday, April 2                       Atlanta @ Cleveland                                   8 p.m. ET

Wednesday, April 7             Boston @ Toronto                                        7 p.m. ET

NBA Playoffs                                    Schedule TBA 

Blue Jays Baseball

The new-look Blue Jays take their final pre-season swings when they take on the Houston Astros on Saturday, April 3 on TSN2.  This is the first Blue Jays game in the broadcast schedule that includes another five games on TSN2 and 20 more on TSN throughout the year. 

            Saturday, April 3                  Toronto @ Houston                                     2 p.m. ET 

NFL Draft

The next wave of NFL superstars take centre stage on TSN2 for two nights this month as the NFL Draft goes live on April 22 and 23.  The St. Louis Rams are on the clock with the first overall pick in this year’s talent-laden class of college stars. 

            Thursday, April 22               First Round                                                   7:30 p.m. ET

            Friday, April 23                     Second and Third Rounds                                    6 p.m. ET 

Auto Racing

Auto racing action keeps rolling on TSN2 in April with a total of six races including three from the NASCAR Nationwide Series, two from the NASCAR Sprint Cup Series and one race from the Izod IndyCar Series.  Coverage on TSN2 this month also includes three NASCAR Nationwide Series qualifying sessions and two more from the NASCAR Sprint Cup Series.           

NASCAR Sprint Cup Series

            Friday, April 9                       Qualifying: Subway Fresh Fit 500                        7 p.m. ET

            Friday, April 16                     Qualifying: Samsung 500                          4:30 p.m. ET

Sunday, April 18                  Samsung 500                                               2 p.m. ET

Sunday, April 25                  Aaron’s 499                                                  12 noon ET

NASCAR Nationwide Series

Friday, April 9                       Qualifying: Bashas’ Supermarkets 200   5 p.m. ET

                                                Bashas’ Supermarkets 200                        9 p.m. ET

Friday, April 16                     Qualifying: O’Reilly 300                             2:30 p.m. ET

Friday, April 23                     Qualifying: Aaron’s 312                              11:30 a.m. ET

Saturday, April 24                Aaron’s 312                                                  2:30 p.m. ET

Friday, April 30                     BUBBA Burger 250                                     7 p.m. ET

Izod IndyCar Series

Sunday, April 18                  Toyota Grand Prix of Long Beach                        7 p.m. ET*

PGA

Grand Slam golf comes to TSN2 with evening encore coverage of the third round from The Masters.  With Tiger Woods making his return to competitive golf, this year’s edition of The Masters is one of the most highly-anticipated events on the sports calendar in years. 

Saturday, April 10                The Masters: Third Round                         9:30 p.m. ET*

ATP Tennis

ATP World Tour Masters 1000 series tennis continues on TSN2 in April with exclusive live coverage of the final rounds of two tournaments including the final of the Sony Ericsson Open and the semifinals and final from the Monte-Carlo Rolex Masters. 

            Sunday, April 4                    Sony Ericsson Open: Final                                    1 p.m. ET

            Saturday, April 17                Monte-Carlo Rolex Masters: Semifinals  7:30 a.m. ET

            Sunday, April 18                  Monte-Carlo Rolex Masters: Final                        8:30 a.m. ET

NLL

TSN2’s coverage of the 2010 National Lacrosse League season continues in April with three match-ups featuring the Toronto Rock as they jockey for a playoff berth.  The Rock starts the month by taking on the Calgary Roughnecks, followed by two all-East Division match-ups with the Buffalo Bandits and Rochester Knighthawks. 

            Friday, April 2                       Calgary @ Toronto                                      10:30 p.m. ET*

Saturday, April 10                Toronto @ Buffalo                                       7:30 p.m. ET

Friday, April 16                     Rochester @ Toronto                                  7:30 p.m. ET 

Australian Football League

TSN2 heads down under for some Australian Football League action with four live games in April.  TSN2 will air one live game per week throughout the entire 2010 Toyota AFL Premiership season. 

            Saturday, April 3                  St. Kilda vs. North Melbourne                    4 a.m. ET

            Saturday, April 10                Western Bulldogs vs. Hawthorn               12 midnight ET

            Saturday, April 17                Geelong Cats vs. Port Adelaide                12 midnight ET

            Sunday, April 25                  Collingwood vs. Essendon                                    12:30 a.m. ET 

Boxing

TSN2’s broadcast schedule features two exclusive live match-ups in April including a Friday Night Fights heavyweight bout featuring Tony Thompson on April 16.  The Prizefighter Boxing series continues with the cruiserweight tournament on April 30.

            Friday, April 16                     Heavyweight bout featuring Tony Thompson    10 p.m. ET

            Friday, April 30                     Prizefighter Boxing: The Cruiserweights                        4 p.m. ET 

Throughout the year, TSN2 features more than 800 hours of exclusive live programming from major sports leagues and associations around the world.  For more information on TSN2 and a complete list of participating television providers, visit TSN.ca. 

*Tape Delay 

TSN2, a division of CTVglobemedia, brings Canadian sport fans a jam-packed line-up of major league sports action, with exclusive live events and encore telecasts of key sporting events. TSN2’s roster features an exciting lineup of sports and events, including the NHL, Blue Jays baseball, NBA, Curling, International Hockey, Golf, NASCAR Sprint Cup Series, NASCAR Nationwide Series, IndyCar Series, Grand Slam Tennis, Boxing, Mixed Martial Arts, and NCAA Football and Basketball.  Also available in High Definition, sports fans can access TSN2 through television service providers across the country. For more information on TSN2 and a complete list of participating television providers, visit TSN.ca.

- TSN2 -

The Gold Medal Final will air live on TSN at 5 p.m. ET on Sunday, March 28.

Winning Time: Reggie Miller vs. The New York Knicks

Tuesday, March 16 at 8:30 p.m. ET on TSN 

TSN will broadcast the Canadian premiere of the documentary Winning Time: Reggie Miller vs. The New York Knicks on Tuesday, March 16 at 8:30 p.m. ET.  From filmmaker Dan Klores, the documentary is part of ESPN Films’ critically acclaimed “30 for 30” series.  

An encore presentation of the film will air on Saturday, March 20 at 3:30 p.m. ET on TSN2.  

About:  Winning Time: Reggie Miller vs. The New York Knicks

Reggie Miller single-handedly crushed the hearts of Knicks fans multiple times. But it was the 1995 Eastern Conference Semifinals that solidified Miller as Public Enemy #1 in New York City. 

With moments to go in Game 1, and facing a seemingly insurmountable deficit of 105-99, Miller scored eight points in 8.9 seconds to give his Indiana Pacers an astonishing victory. This career-defining performance, combined with his give-and-take with Knicks fan Spike Lee, made Miller and the Knicks a highlight of the 1995 NBA Playoffs. 

Peabody Award-winning director Dan Klores will explore how Miller proudly built his legend as “The Garden’s Greatest Villain”.

- TSN -

– Proceeds from event benefit the American Red Cross Haiti Relief Fund –

  – HIT FOR HAITI sets up TSN and TSN2’s complete coverage of BNP PARIBAS OPEN, March 15-21 – 

Toronto, ON (March 10, 2010) – TSN2 serves up some of the greatest names in tennis for a great cause, as Pete Sampras, Andre Agassi, Martina Navratilova, Steffi Graf and Lindsay Davenport join current tour players Roger Federer, Rafael Nadal and Justine Henin at the Indian Wells Tennis Garden for HIT FOR HAITI, live on Friday, March 12 at 10:30 p.m. ET.

2010 BNP Paribas Open schedule

The event, which benefits the American Red Cross Haiti Relief and Development Fund, features two exhibition doubles matches, with Graf and Davenport taking on Navratilova and Henin in the first match, followed by Federer and Sampras playing Nadal and Agassi in the second match.  The eight players taking part in HIT FOR HAITI are either current or former world #1-ranked players and have amassed a total of 94 Grand Slam titles between them. 

HIT FOR HAITI kicks off TSN and TSN2’s complete coverage of the ATP WORLD TOUR MASTERS 1000: BNP PARIBAS OPEN from March 15 to March 21 (see broadcast schedule attached).  2009 BNP PARIBAS OPEN champion and current world #3-ranked player Nadal returns to Indian Wells, CA, looking for a second-consecutive title, as he takes on a field comprised of 96 of the world’s best players, including world #1-ranked Roger Federer and world #2-ranked Novak Djokovic.  

TSN2, a division of CTVglobemedia, brings Canadian sport fans a jam-packed lineup of major league sports action, with exclusive live events, encore telecasts of key sporting events and better timeslots for viewing in Western Canada.  TSN2’s roster features an exciting lineup of sports and events, including the NHL, Blue Jays baseball, NBA, Curling, International Hockey, Golf, NASCAR Sprint Cup Series, NASCAR Nationwide Series, IndyCar Series, Grand Slam Tennis, Boxing, and NCAA Football and Basketball.  Also available in High Definition, sports fans can access TSN2 through television service providers across the country.  For more information on TSN2 and a complete list of participating television providers, visit TSN.ca. 

- TSN2 -

– TSN.ca records one of its busiest days ever –

– TSN MOBILE TradeCentre App was #1 free app on iTunes Canada store –

– 600 Retro Gino Reda Mugs sold on TSNShop.ca with proceeds going to charity – 

Toronto, ON (March 5, 2009) – While light on blockbuster trades, TSN’s TRADECENTRE coverage delivered blockbuster audiences for TSN across multiple platforms. Hockey fans flocked to TSN’s team of experts for all of the news and analysis on the NHL trade deadline on TSN, TSN.ca, TSN Mobile, Twitter and the TSN Fan Page on Facebook. 

Broadcast

On TSN, TRADECENTRE 2010 attracted more viewers than all other Canadian sports networks combined. Overnight data from BBM Canada Research confirmed today, TSN delivered an average audience of 184,000 viewers (2+) for its 10 hour broadcast of TRADECENTRE 2010 (8 a.m. to 6 p.m. ET), more than double Rogers Sportsnet’s audience (85,000) for its Trade Deadline show (8 a.m. to 6:30 p.m. ET). 

Overall, more than 2.6 million Canadians tuned in at some point during TSN’s 10 hours of TRADECENTRE 2010 coverage. 

The NHL Trade Deadline edition of That’s Hockey recorded one of its highest average audience of the season with 384,000. Then TSN’s broadcast of the Vancouver-Detroit game attracted an impressive 865,000 viewers. 

TSN.ca

TSN.ca recorded its fourth busiest day of all time yesterday with 12.8 million page views*. This volume of traffic is more than four times TSN.ca’s daily average. To date, the top four busiest days in TSN.ca history have been on the NHL Trade Deadline Day. 

Yesterday, TSN.ca registered 1.1 million unique visitors and 428,000 total video views with live streaming accounting for more than 100,000 of those video views. 

Jay Onrait’s popular TRADECENTRE Blog attracted more than 40,000 unique viewers** 

In addition to all of the news on TSN.ca, thousands of hockey fans received breaking trade deadline news by following TSN’s Hockey Insiders Bob McKenzie and Darren Dreger on Twitter. 

On Facebook, tens of thousands of users engaged in TRADECENTRE discussion on the TSN fan page.

TSN MOBILE

Overall, TSN MOBILE attracted a record amount of traffic with 1.2 million page views from users with mobile devices. Throughout the day TSN.ca issued close to 900,000 TRADECENTRE text alerts to fans with mobile devices. 

TSN’s TradeCentre iPhone App was downloaded 56,000 times leading up to the NHL Trade Deadline. It was the top-ranked free app in the iTunes Canada store on March 2 and March 3.  As the deadline hit at 3 p.m. ET, close to 14,500 people were watching the live stream on their iPhone or iPod touch through the TSN TradeCentre App. 

TSNShop.ca

TSN’s online store TSNShop.ca sold 600 of the Retro Gino Reda mugs yesterday generating thousands of dollars that will go towards World Vision Canada’s relief efforts in Haiti.  Gino has worked with World Vision Canada since 2001. The popular mugs feature Reda with his classic moustache from the 1980s. The mugs were made famous last year by Jay Onrait during his annual TradeCentrE Blog. 

About TSN

Official broadcaster of the Vancouver 2010 Olympic and Paralympic Winter Games and London 2012 Games of the Olympiad, TSN, a division of CTVglobemedia, is Canada’s Sports Leader and Canada’s most-watched specialty network.  TSN’s comprehensive broadcast schedule features an exciting lineup of sports including NHL, IIHF, CFL, NFL, NBA, Blue Jays Baseball, Season of Champions Curling, Golf’s Majors, F1, NASCAR Sprint Cup, Grand Slam Tennis, Championship Boxing and Mixed Martial Arts events. TSN properties include TSN2, TSN MOBILE and the industry leading sports website TSN.ca. TSN delivers more sports coverage in High Definition than any other network in Canada. 

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– TSN’s TRADECENTRE broadcast is available live in HD on iPhone and iPod touch beginning at 8 a.m. ET on Wednesday, Mar. 3 – 

Toronto, ON (March 1, 2010) – Canada’s leader in portable sports coverage, TSN MOBILE, has launched a special iPhone and iPod touch application specifically for NHL Trade Deadline Day. TSN MOBILE: TradeCentre Edition puts all the excitement of the NHL Trade Deadline in the palms of sports fans’ hands anywhere in the world with up-to-the-minute trade news and analysis all day long and live coverage of TRADECENTRE beginning at 8 a.m. ET on Wednesday, Mar. 3. 

With TSN MOBILE: TRADECENTRE EDITION, fans are plugged into TRADECENTRE wherever they go.  Fans on-the-go won’t miss a minute of the action with features like a chronological list of trades updating in real-time as they happen, access to up-to-date trade analysis from TSN’s award-winning team of hockey journalists and optional free iPhone ‘push’ notifications for breaking trade news.

TSN MOBILE: TRADECENTRE EDITION is available free for download at the iTunes App Store by searching ‘TSN TradeCentre’. 

Earlier this year, TSN launched the TSN MOBILE: iPhone Edition specifically for iPhone and iPod touch.  The powerful app delivers breaking sports news, up-to-the-minute scores, standings and stats from all the major leagues and sports organizations.  TSN MOBILE: iPhone Edition is available exclusively on iTunes free of charge.  With more than 160,000 downloads in six weeks and more than 9 million page views in the past month, TSN MOBILE: iPhone Edition has been one of the top 10 sports apps in the Canada Store since it launched in January. 

TSN MOBILE has emerged as an industry-leader for breaking news, scores and standings. The portable version of TSN’s sports website delivered more than 61 million page views in 2009 and issued 4.2 million SMS text alerts.

Official broadcaster of the Vancouver 2010 Olympic and Paralympic Winter Games and London 2012 Games of the Olympiad, TSN, a division of CTVglobemedia, is Canada’s Sports Leader and Canada’s most-watched specialty network.  TSN’s comprehensive broadcast schedule features an exciting lineup of sports including NHL, IIHF, CFL, NFL, NBA, Blue Jays Baseball, Season of Champions Curling, Golf’s Majors, F1, NASCAR Sprint Cup, Grand Slam Tennis, Championship Boxing and Mixed Martial Arts events. TSN properties include TSN2, TSN MOBILE and the industry leading sports website TSN.ca. TSN delivers more sports coverage in High Definition than any other network in Canada. 

- TSN - 

Toronto, ON (March 1, 2010) – While NHL stars are packing their bags and moving all across North America on NHL Trade Deadline Day, hockey fans can stay put with TSN all day long for the latest news and analysis with TRADECENTRE.  The 10-hour TSN special event begins live at 8 a.m. ET on Wednesday, March 3 with breaking trade news and reactions to all the action from NHL Trade Deadline Day.  

TSN’s TRADECENTRE has become a tradition for hockey fans.  Last year, more than 1.5 million Canadians watched some part of TRADECENTRE. The NHL trade deadline day is also traditionally the busiest day of the year for TSN.ca with the industry-leading website setting new standards for page views and video streams. 

Led by Gemini Award-winning host James Duthie, TSN’s all-encompassing TRADECENTRE coverage features an all-star team of Hockey Insiders, analysts, former NHL players, coaches and general managers, reporters and correspondents – all providing breaking news and instant analysis of each transaction, including interviews with players, coaches and GMs from across the league.  TRADECENTRE will also have live reports from the headquarters of each Canadian team. 

TSN’s All-Star TRADECENTRE Team:

Host

• James Duthie 

Trade Breaker Desk

• Bob McKenzie
• Darren Dreger
• Gord Miller 

Deadline Panel

• Pierre McGuire
• Darren Pang
• Craig MacTavish
• Matthew Barnaby 

Players-in-Play

• Darren Dutchyshen

Guest Analysts

• Mike Keenan
• Michael Peca

TSN Reporters

• Dave Hodge
• Damien Cox
• Steve Simmons
• Michael Farber

TradeCentre Blog

• Jay Onrait

Multiplatform Coverage

Once again TSN will deliver extensive TRADECENTRE content across multiple platforms including live streaming of TRADECENTRE in its entirety online at TSN.ca. For the first time ever, online viewers are invited to connect with each other through a Facebook chat application embedded in the video player.  Fans can also interact by posting on the wall at TSN’s Facebook page and even “trade” their friends by sending customized TRADECENTRE messages. 

Popular TSN anchor Jay Onrait will be watching TRADECENTRE from his couch and providing his unique perspective on the day’s events in his fifth-annual TradeCentre Blog.  

Hockey Insiders @TSNBobMcKenzie and @DarrenDreger will be active on Twitter throughout the day with breaking trade news, while TSN.ca fantasy sports columnist Scott Cullen tracks the fantasy impact of all the trades in both video and text formats. 

NHL fans on-the-go can stay informed on all of the trades with TSN MOBILE and TSN Text Alerts delivering breaking news on their wireless devices.  TSN has also launched a special iPhone and iPod touch app specifically for TRADECENTRE.  TSN MOBILE: TradeCentre Edition – available free at the iTunes App Store – keeps fans up-to-date with live coverage, breaking news and instant analysis all day long on March 3. 

Full Day Coverage

Immediately following TRADECENTRE, TSN presents a special one-hour edition of SPORTSCENTRE with Rod Smith from 6-7 p.m. ET, re-capping all of the day’s events with reaction from around the NHL.  THAT’S HOCKEY with Gino Reda provides additional analysis, reaction and player interviews at 7 p.m. ET, followed by WEDNESDAY NIGHT HOCKEY featuring Vancouver @ Detroit at 7:30 p.m. ET. 

TSN2 will have live coverage of the Edmonton@ Chicago game at 8:30 p.m. ET. 

Wrapping up the day’s events is SPORTSCENTRE with Darren Dutchyshen and Jennifer Hedger from 10-11:30 p.m. ET on TSN. 

TSN’s NHL Trade Deadline Day broadcast schedule:

• 8 a.m. – 6 p.m. ET – TRADECENTRE
• 6-7 p.m. ET – SPORTSCENTRE
• 7-7:30 p.m. ET – THAT’S HOCKEY
• 7-10 p.m. ET – NHL ON TSN: Vancouver @ Detroit
• 10-11:30 p.m. ET – SPORTSCENTRE

Official broadcaster of the Vancouver 2010 Olympic and Paralympic Winter Games and London 2012 Games of the Olympiad, TSN, a division of CTVglobemedia, is Canada’s Sports Leader and Canada’s most-watched specialty network.  TSN’s comprehensive broadcast schedule features an exciting lineup of sports including NHL, IIHF, CFL, NFL, NBA, Blue Jays Baseball, Season of Champions Curling, Golf’s Majors, F1, NASCAR Sprint Cup, Grand Slam Tennis, Championship Boxing and Mixed Martial Arts events. TSN properties include TSN2, TSN MOBILE and the industry leading sports website TSN.ca. TSN delivers more sports coverage in High Definition than any other network in Canada. 

- TSN -