ESPN in Asia and Japan

Asian athletes anticipated to make an impact on the world’s biggest winter multi-sport event 

10 February 2010 (Singapore): Celebrate the Chinese New Year festive season with ESPN STAR Sports, as Asia’s no. 1 sports content provider kicks off the biggest Winter Sports extravaganza in the Vancouver 2010 Olympic Winter Games, starting with the Opening Ceremony this Saturday 13 February 2010 at 10.00am on ESPN.  Read more…

Asia’s biggest sports content provider lights up the festive season with glorious moments from Olympic history 

10 December, 2009: Celebrate the festive season with ESPN STAR Sports, as Asia’s biggest sports content provider looks to showcase a bagful of classic Olympic Games moments with its line-up of top class programming from the archives of the Olympic Films. 

ESPN STAR Sports will showcase timeless stories of inspiration from over 30,000 hours of archives with official footages from 12 Winter and Summer Olympic Games spanning over the last two decades. Sports fans can get into the festive mood with ‘Stories of Olympic Glory’ from the Salt Lake City Winter Olympics 2002 on Christmas Eve, followed by the Torino 2006 Winter Games and the Sydney 2000 Summer Olympics on the big day of celebrations.

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Presented by locals Fazura and Marion Caunter on STAR Sports Malaysia, new weekly show covers sports celebrities outside the sporting arena 

8 December 2009, Malaysia – ESPN STAR Sports, Asia’s biggest sports content provider, has launched Malaysia’s first sports entertainment programme on STAR Sports in the weekly magazine show MyEG Xtra Time, starting this Thursday, 10 December on STAR Sports at 10.30pm. 

Presented by popular presenters and former VJs Fazura and Marion Caunter, the weekly magazine show covers the latest news surrounding famous sports personalities outside the sporting arena and all the drama that follows them, such as gossip about WAGs of famous sportsmen as well as the latest fashion trends and faux pas of the world’s biggest sports names.  Read more…

Asia’s biggest sports content provider clinches multi-platform deal to showcase U.S. Open 9-Ball Championship matches annually across the region 

2 December 2009, Singapore - Asia’s No. 1 sports content provider ESPN STAR Sports (ESS) and Billiard Club Network (BCn) today announced its first regional broadcast distribution agreement for the U.S. Open 9-Ball Championship across Asia. 

The deal gives ESS exclusive multi-platform broadcast rights including cable, satellite and terrestrial television, as well as online and mobile media rights through 2011.  Billiard Club Network, in association with Accu-Stats Video Production, will produce 15 matches featuring notable world pool superstars that will be telecast across ESPN STAR Sports’ broadcast networks across 24 markets on its Asia footprint. 

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Malaysian fans to enjoy the best coverage of international and local sports in Bahasa Malaysia

29 November 2009, Malaysia: Malaysian fans can now look forward to catching SportsCenter Malaysia in Bahasa Malaysia when the popular flagship sports news programme from ESPN STAR Sports debuts at 10.30pm tomorrow, 30 November 2009.

Hosted by SportsCenter Malaysia host Lisa Wong and Reem Shahwa, presenter of STAR Sports’ Score Tonight, the edition in Bahasa Malaysia will deliver the best international and local sports in the fine tradition of the iconic sports show.

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Motorsports fans to look forward to a revved-up list of exciting motocross action on ESPN STAR Sports

22 October 2009, Singapore – Asia’s biggest sports content provider ESPN STAR Sports announced today its three-year multi-platform partnership with Youthstream, FIM’s Motocross World Championship commercial rights holder and promoter, to showcase the FIM Motocross and SuperMoto World Championship on its various platforms, across Asia, from 2009 to 2011.

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7 October 2009, Singapore: ESPN STAR Sports (ESS), Asia’s biggest sports content provider, announced today that

Manu Sawhney, Managing Director, ESPN STAR Sports

it has secured exclusive rights to broadcast the Barclays Premier League (BPL) on multiple platforms in 18 markets across Asia including: India, Indonesia, East Timor, Cambodia, Laos, Myanmar, North & South Korea, The Philippines, Bangladesh, Bhutan, Maldives, Mongolia, Nepal, Pakistan, Sri Lanka and in partnership with Astro for Malaysia & Brunei.

For the first time, all 380 matches of BPL will be available to be shown live across multiple platforms including Television, Internet and Mobile with up to 190 matches available on a VOD basis. This win reaffirms ESPN STAR Sports’ longstanding partnership with the Premier League stretching back more than a decade, a relationship which has seen the BPL brand enjoying massive growth since its initial broadcast on the ESS networks in 1995.

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5 October 2009, Singapore: Asia’s top sports content provider, ESPN STAR Sports (ESS), today announced a 3-year exclusive partnership with Resorts World Sentosa to create, stage and broadcast a range of world-class sporting events in Singapore, kicking off with the launch of the inaugural MARTIAL COMBAT – Asia’s Ultimate Mixed Martial Arts Fight Championship in 2010.

The MARTIAL COMBAT will feature a grand total of twelve events comprising 60 action-packed fights per year, featuring some of the most popular and celebrated Asian fighters and many ranked fighters from around the world. It will receive an unprecedented amount of television coverage from ESS in excess of 60 hours, making it the largest MMA broadcast in Asia.  The first leg of events, scheduled on 14-15 May 2010, promises to be a star-studded event showcasing non-stop action inside a ring, from some of the biggest fighters in the region and from around the world. This will be the first-ever MMA event till date to receive television coverage in 24 different countries in Asia, extensive online support through www.espnstar.com and mobile initiatives through mobileESPN.  Read more…

Enriching experience for Sports Fans in store as Asia’s No. 1 Sports Content Provider rebrands STAR Sports & revitalizes on-air presentation for ESPN and STAR Sports

7 September, Singapore: As the sports season heats up with a buffet of top world-class events, fans across Asia will experience sports in a brand new way on ESPN & STAR Sports as Asia’s No. 1 sports content provider rebrands and launches its new on-air presentation across its networks today. 

The new branding & channel presentation leverages on ESPN & STAR Sports’ exciting and distinct brand equities to further strengthen their connection with current audiences and attract new demographics, as fans gear up to catch the exciting action from major sporting events such as the ICC Champions Trophy, Airtel Champions League Twenty20, Formula One Grand Prix and the Barclays Premier League this September. 

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19 August 2009, Singapore: Asia’s top sports content provider, ESPN STAR Sports (ESS) today announced the appointment of Wendy Montgomery as its new Vice President and head of Human Resources.

ESS Vice President HR - Wendy Montgomery

Montgomery will be responsible for the strategic management and development of human resources at ESS. She will be based in Singapore and will report directly to Manu Sawhney, Managing Director, ESPN STAR Sports.

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